Jordan Payne Hay to Speak on Branding and Trademarking

AUBURN, Maine – Skelton Taintor & Abbott attorney Jordan Payne Hay will present at a roundtable discussion being hosted by the Oxford Hills SCORE and Oxford Hills Chamber of Commerce on May 16. The topic is Branding and Trademarking: Legal Considerations. These monthly events feature topics relevant to local small business owners.

The roundtable will address issues surrounding intellectual property and explore the difference between copyright, trademark, service mark, patents and trade dress. Branding can be crucial to a business’ identity, and participants will learn about important legal factors that go into protecting that identity.

Hay will discuss various aspects, such as the reasons to get a trademark, how to register, where to register and the benefits and pitfalls of not registering. She will also explore whether a business should register with the state or at the federal level.

Hay’s practice areas at Skelton Taintor & Abbott include employment law, civil rights, human rights support, intellectual property and litigation, disputes and appeals. She is licensed to practice in both Maine and Massachusetts.

Skelton Taintor & Abbott is one of Maine’s leading law firms serving individuals and businesses in litigation and general representation throughout northern New England for more than 150 years. The firm has been named in U.S. News-Best Lawyers® “Best Law Firms” in America. For more information, visit or call 1-800-639-7026.